Air Plant Worlds was a completely new brand, and were looking for a ground-up launch strategy from SynergyMP for their new air plant business.
This comprehensive project included several integrated pieces:
- Branding, identity, corporate theme, logo
- New domain and e-commerce website
- Search Engine Optimization services
- A viral marketing strategy
- Social media exposure and related content generation
On a tight deadline, SynergyMP conceived an integrated marketing strategy for launch, and provided Air Plant Worlds with a comprehensive package of strategic and production services that got them active and ready for orders within a 4 week timeframe, launching in time for the Christmas season in second half of November, 2013.
As of March 2013, their organic search traffic has doubled monthly since launch, and are now ranked on the first page of a majority of the target search keywords.
And if you don’t know what Air Plants are… they’re pretty cool, so check them out. In fact, we’ve kind of grown to like them… and may have a few around the office. 😉