After Coolview Medical Lighting was acquired by a private equity pool in 2014, they were referred to SynergyMP for a complete relaunch of their brand into the marketplace in 2015.
These services included a comprehensive package to best place their product portfolio of Coolview Medical Lighting into a very competitive marketplace to revamp their online and offline communications pathways:
- Complete brand overhaul
- Market analysis package
- New e-commerce website
- Integrated marketing strategy
- Direct sales team creation & management
Now focusing on large government, institutional, and retail sales with effective sales and messaging platforms… Coolview is positioned to attack all aspects of their target marketplace with the best resources possible.
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